Seven, ABC, SBS and ACM form alliance to chase AI deals
The alliance highlights Australian media companies’ urgency in seeking revenue from AI firms using their content to train large language models.
A coalition of Australian media organisations has formed an alliance to collectively negotiate with global artificial intelligence firms, such as OpenAI and Google, to secure compensation for the use of their content in training large language models.
Seven West Media, controlled by Kerry Stokes, is the largest commercial entity in the alliance, which also includes the ABC, SBS and Australian Community Media (ACM), which owns significant regional assets such as The Canberra Times and Newcastle Herald.
According to sources familiar with the plans, the group is preparing to lodge an application with the Australian Competition and Consumer Commission (ACCC) to allow collective bargaining with AI firms.
Representatives of the ABC, SBS and Seven declined to comment. ACM did not immediately respond to a request for comment.
