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Morgans upgrades Adairs to 'buy' after 20.5% selloff

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The news: Morgans has upgraded its rating on Adairs to 'buy' after shares in the homeware and furniture retailer plunged 20.5% on Monday.

The numbers: Morgans upgraded Adairs to 'buy' from 'accumulate' but lowered its price target from $2.85 to $2.60.

Adairs slumped to $2.05 per share on Monday after flagging that full-year earnings would be around 10% below last year's result.

The context: Morgans analyst Emily Porter said Adairs is "highly leveraged" into a recovery in consumer sentiment.

The business has become more cost efficient and its transition to a new national distribution centre appears to be back on track to deliver its targeted cost savings, she said.

Porter noted that the stock has an undemanding valuation and a supportive dividend yield, which presents a "compelling opportunity" for exposure to a recovery in consumer spending.

The source: Morgans research


By Hugo Mathers