Super Retail Group plans expansion to 900 stores by 2031
The news: Super Retail Group has unveiled plans to expand its store portfolio from 790 to over 900 by 2031, outlining the five-year strategy at the company’s investor day.
The context: As part of its new five-year strategy plan, the group aims to capture greater share of its $65 billion addressable market across the automotive, sports and outdoor sectors.
The strategy includes expanding Supercheap Auto’s footprint, shifting Rebel’s focus towards regional market, extending BCF’s rollout, and increasing Macpac’s brand awareness.
Super Retail said the network expansion to 900 stores specifically targets underrepresented regional areas.
Funded through existing capital expenditure, the program will incur a $30 million annual project cost over a three-year period. Its ‘Ignite’ investment initiative is also anticipated to generate approximately $75 million in annualised cost savings by FY29.
What they said: “We have launched a significant transformation program to help power this growth. This will require deliberate short-term investments in our systems and unlock a sustainable cost advantage over time,” Super Retail Group CEO Paul Bradshaw said.
The source: ASX