“We’re politically neutral, and belong to no tribe: We take no sides in partisan politics. And we will never tell our audience how to vote”.
The above was listed as one of our core editorial values when we launched Capital Brief nearly two years ago, and our coverage of the 2025 election campaign has been guided by those principles.
Consistent with that, we won’t be endorsing any party or candidate. But I will take this opportunity to reflect on what we’ve learnt over the past five weeks about our country, its politics and the way it is covered by the media.
This campaign is already being widely described as one of the most uninspiring in memory. And from a policy standpoint, it's difficult to disagree. Most of the really big questions facing this country, from the spiralling national debt to how we navigate ructions in the US and China, have not been credibly answered. Others, such as the onset of generative artificial intelligence and its impact on our economy, have not even been asked.