Culture Amp's co-founder on the HR software unicorn's Adobe breakthrough moment
Doug English reflects on a crucial early client win to the challenges of managing employees expectations and the latest opportunities from artificial intelligence.
The birth of Australian unicorn Culture Amp is one of Melbourne startup lore. The initial idea took place when Didier Elzinga collaborated with Rod Hamilton, Doug English, and Jon Williams, after they worked together in Richmond co-working space called Inspire9.
It has became one of Australia's most successful software companies, serving over 6,500 clients globally, including at various points in its history the likes of Airbnb, Adobe, and Slack.
By focusing on employee engagement and experience through psychology and data science, the company has built a robust framework that helps organisations improve their workplace culture.
By 2021, Culture Amp had raised approximately $258 million in venture capital and achieved a valuation of $1.5 billion. The company has also expanded internationally with offices in major cities like San Francisco, New York, London, and Berlin to better serve its global clientele.
