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Buy now pay later



Driven by younger consumers, lower fees and debt aversion, debit cards have grown strongly for two decades, largely at the expense of traditional credit cards. But the shift seems to have halted.






If ever there was a business model for the times it was buy now, pay later. Load up young consumers with debt on the promise there was no interest cost, charge merchants high service fees to cover marketing, and rely on cheap funding, FOMO and a very benign credit cycle.