Melbourne's JigSpace secures fresh funding as Apple Vision Pro lands in Australia
The startup will hope it can ride on the tailwinds of Apple’s flagship VR headset as it strives to become the standard-bearer for communicating in 3D.
Spatial computing startup JigSpace has pinned much of its hopes on Apple's Vision Pro headsets, and was even name-checked by the device maker's CEO Tim Cook earlier this week.
Now, as Apple launches its flagship, $6,000 goggles in Australia, JigSpace is set for another leg up. Capital Brief can reveal that the Melbourne based startup has raised fresh funding from Breakthrough Victoria as it looks to scale up its immersive 3D presentations business.
“In early markets the hardest thing to overcome is education,” JigSpace co-founder and CEO Zac Duff told Capital Brief. “And I think what Apple has done is educate a massive market now about the reality of this technology and what it can do and what it can be.”
“But we're right at the start of this very publicised beginning, which is really a giant gradient that eventually sticks its head out from the water and everyone notices it,” he said. “This has been a massive moment, not just for the whole industry, but for Jig as a company.”